Meetings Industry News

🎥 𝗕𝗲𝗵𝗶𝗻𝗱 𝗲𝘃𝗲𝗿𝘆 𝘀𝘁𝗿𝗼𝗻𝗴 𝗱𝗲𝘀𝘁𝗶𝗻𝗮𝘁𝗶𝗼𝗻, 𝘁𝗵𝗲𝗿𝗲’𝘀 𝗮 𝘀𝘁𝗿𝗼𝗻𝗴 𝗲𝗰𝗼𝘀𝘆𝘀𝘁𝗲𝗺

At the Luxembourg Business Events Day, we took a step back to look at what really makes a destination work, from venues and infrastructure to the strength of its ecosystem.

We asked different voices, industry partners and institutional representatives, to share their views on the role of a Convention Bureau.

What comes through clearly is how central this mission is: connecting people, aligning ambitions, and creating opportunities that help a destination grow and thrive.

💬 These testimonials highlight how the #LuxembourgConventionBureau actively contributes to strengthening #Luxembourg’s position as a leading business events destination.

👇 Watch the video to hear their insights

🎬 Produced in collaboration with Moast Creative Studio

Attila Laszlo, MONDORF Domaine Thermal | Carlotta Ferrari, Convention Bureau Italia | Adriana Migonney, LUXEXPO THE BOX

#LBED2026 #BusinessEvents #MeetingsIndustry #CVB Show less

𝗥𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝗙𝗲𝗹𝗹𝗼𝘄: 𝗟𝘂𝘅𝗲𝗺𝗯𝗼𝘂𝗿𝗴 𝗖𝗼𝗻𝘃𝗲𝗻𝘁𝗶𝗼𝗻 𝗕𝘂𝗿𝗲𝗮𝘂
How can destinations create lasting value through business events? As part of our Research Partner Series, we spoke with Tiziana Caruso, CICE from Luxembourg Convention Bureau about the changing expectations towards events and destinations. From impact and #sustainability to legacy and meaningful participant experiences, her perspective highlights how success is increasingly measured beyond immediate economic outcomes.

➡️ Read the full interview to discover the insights and challenges the Luxembourg Convention Bureau brings to this year's 𝘳𝘤𝘧𝘮𝘴 research journey.

#rcfms #businessevents #eventindustry #research #meetings #events #mice #eventprofs

Matthias Schultze Birgit Pacher Dr. Stefan Rief Tilman Naujoks Vanessa Freese Gigi Doersching Fraunhofer Institute for Industrial Engineering IAO Show less

Last week I had the pleasure of attending my very first M&I event: the #MIFlagship in #Stockholm (17–21 June).

I was proud to represent #Luxembourg and the Luxembourg Convention Bureau alongside Quentin F. from Hotel Le Royal Luxembourg. Such a pleasure to have shared this experience together and even more exciting to have come very close to winning the Supplier Award for "Best Discovery"! Next time ;)

In a few days I was able to build so many interesting new connections and engage in a series of high-quality meetings that I am confident will lead to valuable future collaborations.

The programme allowed me to explore Stockholm, too. It had been 16 years since my last visit, and it was wonderful to rediscover this beautiful city, especially during the celebrations of the Midsummer festival.

Thank you M&I team for organizing such a memorable event and to everyone I had the chance to meet, sing and dance with 😀 Looking forward to staying in touch and seeing you soon!

#MI #MIStockholm #Stockholm #Midsummer #Luxembourg #LCB #Networking #BusinessEvents #MeetingsIndustry Show less

🇱🇺 Let the celebrations begin!🥳

22 June marks the start of LuXembourg - Let's Make It Happen's 10th-anniversary, and we have prepared something truly special for the occasion.

First: the full ＬＵＸＥＭＢＯＵＲＧ #10Years10Letters video experience is now live.

Through 10 letters, we explore 10 facets of Luxembourg: its language, its landscapes, its people, its place at the 💙 of Europe, and so much more.

And it's just the beginning!

Today, we are also launching the LuXembourg #10LetterChallenge: a big summer game open to all, running from 22 June to 22 September.

10 physical letters forming the word ＬＵＸＥＭＢＯＵＲＧ are installed in 10 iconic locations across the country…waiting to be found by YOU! 🔍

👉Collect them all and win fantastic prizes. All details on letsmakeithappen10.lu

But there is more!

A new Luxembourg House is opening in November 2026 at Konrodseck in #LuxembourgCity, a concept store celebrating 🇱🇺 creators, artisans, producers, and a place to take a piece of Luxembourg home. 🏡

Over the coming year, the LuXembourg brand will also be expanding at lux-Airport, with new immersive installations and a dedicated Official LuXembourg Collection space welcoming the five million passengers who pass through every year. ✈️

And to mark this milestone in the most personal way, a special edition anniversary stamp has been created in collaboration with POST Luxembourg, paired with an original Ｘ-shaped postcard, so everyone can become an ambassador for Luxembourg. 💌

Together we make it happen—bringing #LuXembourg to the world and the world to LuXembourg, together with you. ✨

Chambre de Commerce du Luxembourg, Ville de Luxembourg, Innovative Initiatives, Film Fund Luxembourg, Kultur | lx - Arts Council Luxembourg, Luxembourg Convention Bureau, Luxembourg for Finance, Luxembourg for Tourism GIE, Luxinnovation GIE, Ministère de la Culture Luxembourg, Ministère de la Digitalisation - Luxembourg, Ministère de l'Économie - Luxembourg, Ministry of Finance, Luxembourg, Ministry of Foreign and European Affairs, Defence, Development Cooperation and Foreign Trade, Ministry for Gender Equality and Diversity, Luxembourg, Ministère de la Mobilité et des Travaux publics, Ministère des Sports, Research Luxembourg, House of Startups Luxembourg (HoST), House of Entrepreneurship Luxembourg, Luxembourg Space Agency, University of Luxembourg Show less